About Us
Hope is found at the intersection of travel, culture, and sustainability.
Solana is a mission-driven company, elevating human stories and principles of cultural and environmental sensitivity through sustainable footwear. Born as the result of decades spent traveling and immersion into cultures around the globe, Solana is the culmination of Founder Yasmine Idriss' unique life story and her mission to inspire pioneers of the future to create a cleaner and more culturally conscious world.
Yasmine's American, Lebanese, Saudi, and Syrian (in alphabetical order) background has reinforced her understanding of the world, the complexities and nuance of tradition, and the stark realities of division. Having experienced firsthand the beauty of diversity and the power of widening perspectives, her goal is to inspire curiosity in foreign customs through a unique and beautiful shoe. Yasmine believes the world may begin to heal when individuals care for the planet, celebrate differences, and initiate conversations that bring people together.
Consistent with her purpose, Solana is committed to authenticity, sustainability, and quality craftsmanship. Solana shoes are handcrafted in Spain with impeccable attention to detail, remaining true to a time-honored espadrille heritage. As part of Solana's mission to create a cleaner world, every shoe is ethically made with the finest vegan and sustainable materials. In effort to combat global warming, Solana aims to make sustainability the standard.
Solana: Culturally Inspired, Consciously Made, Fashionably Elevated



A Note from our founder, Yasmine Idriss
“Solana began, as many stories do, with a personal journey. Travel is a catalyst for many and for me it became a central tenet of life. Raised in the Middle East and then leading a life of relocation, schooling, and traveling with family, I visited nearly forty countries by the time I turned twenty. These travels left an indelible mark on me, as wanderlust transformed into a sea of new perspectives, new appreciations of other cultures, and new understandings of the power in not only what makes us different but also the harmony that exists in how we are all alike. This realization was one of many of my own awakenings, along with a growing concern for the future of our planet, which illuminated the way for Solana to be born. I believe there is hope to be found at the intersection of fashion, culture, and sustainability.”
Team

Yasmine Idriss
Founder & Creative Director
Favorite Place on Earth:
The Mediterranean Sea

Natalie Newport
Content Director
Favorite Place on Earth:
Greenwich Village, NYC

Hunter Joslin
Marketing Director
Favorite Place on Earth:
The Himalayas

Alaina Colleen
Designer
Favorite Place on Earth:
Yucatán Peninsula, Mexico

Johna Stone
Designer
Favorite Place on Earth: NYC

Carina Skrobecki
Photographer
Favorite Place on Earth:
The Desert (at dusk)
We're Hiring

Join us at Solana
Multiples Positions – Remote
We are looking for creative individuals who want to experience a startup. Candidates must wish to be a part of global efforts to create a cleaner planet and more conscious and culturally aware world. We are currently seeking the following:
- Wholesale Sales Manager
- Brand Ambassadors
- Climate / Social Activist
Please email us directly with your CV and cover letter detailing what you will bring to Solana!
hello@wearesolana.com